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JSS3: BUSINESS STUDIES - 1ST TERM

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  1. Office Procedures | Week 1 & 2
    3Topics
    |
    1 Quiz
  2. Imprest Account | Week 3
    2Topics
    |
    1 Quiz
  3. The Role of Wages and Salaries Unit | Week 4
    3Topics
    |
    1 Quiz
  4. Store Records | Week 5
    4Topics
    |
    1 Quiz
  5. Office Equipment | Week 6
    3Topics
    |
    1 Quiz
  6. Advertising | Week 7
    3Topics
    |
    1 Quiz
  7. Transport | Week 8
    6Topics
    |
    1 Quiz
  8. Communication | Week 9
    4Topics
    |
    1 Quiz
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Billboard in Lekki,Lagos
Billboard Advertising in Lekki, Lagos.

The following are mediums through which companies can advertise their products:

  • Television.
  • Newspaper.
  • Banners.
  • Handbills/pamphlets.
  • Magazines.
  • Internet.
  • Billboards.
  • Catalogues.
  • Journals.
  • Cinema.
  • Sales van, etc.             
television ad
Television provides the public with visual and audio information about products. The cost of television ads is higher compared to radio.
radio ad
Radio is the most effective medium of advertising in Nigeria. It covers areas where there is no electricity, and can therefore reach a wider audience.
Magazine ads
Magazines or journals are important mediums of advertising. They appeal to certain groups or classes of people.
newspaper ad
Newspapers are a means of advertisement.
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Advertisement can take place on the internet.
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Sales vans are fitted with speakers and used by salespersons, to provide information about a product.
banner
Banners are usually rectangular in shape and placed in public places.
advert on bus
Advertisement can take place on BRT buses, motor vehicles, vans, etc.
Cinema advertising
Cinema advertising is a great way to put a message, in front of a seated and captive audience.

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